All field notes
Fieldnote · 0052026

The Boracle

Part woo-woo. Always the truth.

Brand · Web
The Boracle — site hero
Observation

A pet project for another trusted member of the Prowl. The Boracle is part oracle, part inside joke, fully in earnest. We built the brand and the site so neither side got watered down.

Plates
The Boracle — hero
The opening: a starfield, and the first line of the telling.
The Boracle — detail1
The desert narrative continues as you scroll.
The Boracle — detail2
Two golden eyes watch from the darkness. They have been expecting you.
The Boracle — mobile
The same descent on a phone.
The record
Brand identity
Web experience
Visit the live site